Hey Cruelty-free Beauties,
It has come to my attention with recent speculations in the beauty world that recent a controversy and scandal has occurred from a well-known cruelty-free brand, Lime Crime. I have personally been purchasing their velvetines for a couple years now and have enjoyed their products very much. After reading about a recent scandal, in which cyber attacks occurred and the mainframe of Lime Crime was hacked and credit card information was stolen from their customers. Thousands of dollars have been stolen and many are worried about whether or not their can pay their college tuitions and rent being late because of their money being stolen.
Let's get this straight, credit card fraud happens all the time and it is not the fault of Lime Crime. BUT, the way they handled the situation and responded to their customers on social media and their customer service was atrocious.
At the beginning, like any good PR team would do during a crisis situation, they sent out a message to their customers.
Good message, clear and concise. But here comes the horror. According to the several complaints and comments online, Lime Crime's social media team has been deleting comments about customer complaining about their accounts being hacked and basically covering any tracks that lead to this speculation. Customers were warning eachother in the comments section and Lime Crime has been deleting them. Not only are they frustrating their customers and putting more people at risk to these hackers, but they are showing how poor their customer service and satisfaction is.
In the end, the important thing to remember is to not support companies that do not handle crises properly and that delete negative or helpful reviews. Lime Crime's name has now been tainted all over the internet because of the backlash of customers voicing their frustrations and youtubers/bloggers (with large amounts of followers) publicly stating that they will no longer supporting Lime Crime, at least until further notice. In the future, the social media team for Lime Crime should think twice before deleting comments and not taking all security measures to ensure their customer's financial safety.
STAY HUMANE & UNTIL NEXT TIME :)
Sara Pivato
For further information about this topic, please see these links below,
http://www.limecrime.com/security
http://www.reddit.com/r/MakeupAddiction/comments/2w0g44/lime_crime_deletes_ig_photo_after_being/
http://outspokenmedia.com/reputation-management/5-reasons-not-to-delete-negative-reviews/
